It’s important to be cultivated. In my opinion, reading and considering great literature is the best way to do this, but there are many ways to deepen your understandings and your capacity to feel and notice. If you are cultivating yourself, the chances are greater that the work you end up doing will be worth doing as far as others are concerned. It’s best not to ask how your work will be received by the world or how it might boost your reputation. Just stay close to your own guidance and see what comes. Be authentic and natural – it sounds easy enough but it actually takes some discipline and courage. If you are able to quiet yourself and be honest with yourself, then it will be easier for you to embark on a project that truly excites you and rewards you.
Mark Steinmetz, on how to start a project - interviewed on fototazo. Tom Griggs is quietly putting out some of the best content on the web. (via huffphoto)